Monday, December 4, 2000

Post-Election 2000 Survey on Internet Use for Civics and Politics

Post-Election 2000 Survey on Internet Use for Civics and Politics
December 4, 2000

"Highlights of a nationwide survey of 1,006 American adults, conducted for the Democracy Online Project between November 21-26, 2000, by Thomas Opinion Research, in conjunction with the TNS Intersearch Omni Poll (margin of error is plus or minus three percentage points):

The most general findings:

- More than one in three Americans (35%) uses the Internet to get information about politics, campaigns, or issues in the news. In 1998, 25% did. Thirty percent of today's "online public," reported getting public affairs information from the Internet "almost every day" and 35% do so Aoccasionally."

- Four in ten Internet users (40%) Bor 14% of the total adult populationB say the Internet was important in providing them with information that helped them decide how to vote in the November election. In 1998, 36%, or 9% of the total population, responded similarly. Men relied on the Net more than women, 44% to 33% saying it was an important source of help in deciding their vote. Half of the youngest users (ages 18-34; 491%) relied on the Net considerably, and 45% of those ages 35-44.

The following figures are percentages of the 55% of survey respondents who said they use the Internet. (Note: this is somewhat higher than the 44% of Americans online according to the U.S. Department of Commerce's August 2000 study.)

- When it comes to politics and public affairs, Net users turn to e-mail more than the Web. And they prefer humor to action."